Before starting this food blog, just like you, I used to spend an infinite amount of time in front of the computer, scrolling down and reading every single article and walk-through guide available on the internet promising you an easy and fast six-figure income per year just by posting articles online. Now don’t get me wrong! You can definitely make a good revenue out of this business, but the process won’t be as easy and strait forward as those guides make it to me. In this article, you are not going to find a step by step type of guide, nor a tutorial for beginners because if this is what you are looking for, then I suggest you to stop your reading right now.
If you are still reading then I assume that you already know what WordPress is, how to buy a domain for your website and how to create a custom business email (the email related to your blog is like your business card so please make sure that it has a professional appearance and doesn’t look anything like firstname.lastname@example.org!!!)
I’m here to give you my personal experience and advice on how to take your own existing food blog to the next level so LET’S GO!
1. First of all, make sure to post at least 2 or 3 new contents per week: Starting a blog, as much as it is your true passion, requires numerous sacrifices. It’s 23:44 right now, Tuesday night, and I’m here writing this post. Of course, it doesn’t bother me that much because I love doing this, but I want to make sure you understand that blogging can be quite difficult and at times even frustrating.
2. Be creative and essential: Nobody wants to know the entire history of Chantilly cream, there is already Wikipedia for that. Don’t try to copy other bloggers style but be yourself, be personal and most important thing make sure that your writings are concise!!! Nowadays nobody has nearly enough time to read a 4 pages + article so make sure you get right to your point.
3. Use professional pictures: This point is very important since pictures give the readers a concrete view of the result of the recipes. Absolutely do not use amateur pictures! Nevertheless, I will illustrate in depth this argument in a second post.
4. Use social media to promote your site: Social media are the best platform for publicizing your blog when you are running things on a tight budget (And probably that’s how you found out about this article anyway 😉 ). Learn how to use Instagram to expand your brand: this is one of the hot topics you need to know in order to succeed.
5. Make blogging your full time job: Sorry if I sound too brutal but in all honesty unless you already have some sort of income to back you up, then it will be extremely difficult to turn this passion into a lucrative income in a decent amount of time.You have to be a writer, designer, marketing expert, SEO expert, communication and social media expert, photographer, pastry chef (that’s me!) … all in one person 🙂 Therefore, think 100 times before deciding to leave your current job to jump in this adventure because being brave alone might not help you get the necessary money for your living (monthly house rent, bills, food, and other outgoings).
I could list you 100 more points, but for it’s all for this segment. If you want to have a complete view on blogging and how to grow your business then make sure to subscribe to my newsletter here below (by the way that’s another tip for you right there, it’s called call-to-action 😉 ).